Every smart marketer requires constant resources. Inbound, outbound, and all-around costly marketing process to keep pace with the industry. Smart marketers know that they can quickly achieve a positive ROI to invest in some quality content. The problem lies in the content production which is expensive and not always possible to predict which content will give the best returns, especially the marketers who are new to content marketing. As marketers, people need to tend themselves and focus on generating interest in the company. We often forget that the people who stay equipped help us pique audience interest are the ones working around the clock with customers. So you need to…